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Moment.
Work

Hefer

Built on a circle grid

Client
Hefer
Year
2023
Scope
Brand Identity

The brief

Every curve in the Hefer mark is a segment of a circle whose centre we can point to. Nothing is drawn by feel. That discipline is what lets the logo scale from a signage panel down to a favicon without a single redraw.

What we delivered

  • Logo & construction
  • Identity system
  • Brand guidelines

The work

Hefer — Built on a circle grid
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Cowealthy

Herd management, on one screen